Living Zombies

I’ve noticed a proliferation of marketing slogans and brand names which are variations on the theme of Life, Alive, Live. E.g. Windows Live Messenger, Vodafone Live, and many more. Going on my theory that advertisers target things which people feel they lack (e.g. Freedom, Romance, security, spontinaeity, popularity ), regardless of the product they are trying to sell, this would appear to suggest that people are tending to feel more dead – i.e. they lack the spark of life. Feeling alive is an emotional thing, it’s not just about Mr Negri (Movement, Respiration, Nutrition, Excretion, Growth, Reproduction, Irritability) – one can have all these things and still feel dead inside. I think this trend in marketing is a definite sign of an increase in living zombies